agrofood & plastprintpack Ethiopia reaches a new level

3,205 registered trade visitors (+20%) discussed their business with 153 exhibitors from 18 countries

Top satisfaction ratings
  

Exhibitors, visitors and organizers are unanimous: With its 3rd edition from 09 to 11 May 2019, agrofood & plastprintpack Ethiopia reaches a new level. 

Ethiopia is developing rapidly and the fair is keeping pace with this development:

  • With 153 exhibitors from 18 countries in 2019 compared to 57 exhibitors in 2018, the event became more than twice as large.
  • Despite the introduction of an entrance fee of 80 Birr for non-professional visitors (donated to SOS Children's Villages Ethiopia by the organizers), the number of visitors increased by 20% compared to the previous event. From 2,673 in 2018 to 3,205 registered trade visitors in 2019. This has also significantly improved visitor quality.
  • With the 3rd edition, the organizers have succeeded in creating a genuine trade show community.

The visitor & exhibitor survey of agrofood Ethiopia 2019 confirms high satisfaction rates. 

94% of the visitors recommend the event.

Exhibitors were satisfied or even very satisfied to the following extent:

  • 91% with the quality of the stand construction
  • 90% with the services of the organizer fairtrade
  • 79% with the event as a whole
  • 72% with the business prospects after the fair

89% of the exhibitors intend to participate again next year.
88% would recommend agrofood Ethiopia to their peers.
81% said they had been contacted by interested prospects via the agrofood industry portal

Click on the images for impressions of the event

opening
agrofood

Conferences, presentations and events  

agrofood & plastprintpack Ethiopia 2019 was supplemented by conferences, presentations and panel discussions. Among the most important topics covered by Ethiopian and European experts were:

  • Reducing food losses and waste
  • From wheat seed to pasta – Increase of agricultural productivity through innovation
  • Financing for SMEs
  • Post-harvest losses - Focus on food safety due to toxicogenic fungi and mycotoxins
  • Recycling: Development-oriented business opportunities

What makes agrofood & plastprintpack Ethiopia so unique?

agrofood & its partner event plastprintpack Ethiopia cover the entire value chain, from field to fork. 

Due to the upbeat market development and an ever increasing interest in the Ethiopian market, the 3rd edition continued the success story. The event is organised by the German trade show specialists fairtrade in cooperation with their Ethiopian partners Prana Events.  

  • Not less than five official country pavilions were present this year, namely from China, France, Germany, Italy and Turkey. Germany and Turkey were in for the very first time with official national pavilions while China, France and Italy renewed and upgraded their pavilions. 
  • 152 global technology leaders from 18 countries presented their solutions, products and technologies tailored to the needs of the Ethiopian agrofood & plastprintpack business community.   
  • Strong international presence: The exhibitors come from Austria, China, Denmark, Egypt, Ethiopia, France, Germany, India, Italy, Ivory Coast, Kenya, Malaysia, Russia, Saudi Arabia, South Africa, Turkey, United Arab Emirates and USA.     
  • Strong presence of international market leaders in agro and food, beverage and packaging technology & ingredients.    
  • The interactive agrofood and plastprintpack portals allowing exhibitors and visitors to communicate and to arrange business meetings before, during and after the event, all year round.

fairtrade supports SOS Children's Villages Ethiopia

fairtrade supports SOS Children's Villages Ethiopia in the following way:

  • The SOS logo appears throughout the marketing campaign surrounding the trade fair.       
  • Representatives of SOS are introduced to potential cooperation partners on the exhibitors' side, for internships, apprenticeships, donations,... 
  • And last but not least, the entire entrance fees are donated to SOS.


The photo shows fairtrade’s Luca, Paul and Martin März together with Yonas Hailu of SOS Addis Ababa (middle) and Nebeyu Lemma of Prana Events (right).


Ethiopia’s ambitious targets up to 2025 - High sustainable GDP growth

According to the Ethiopian government, Ethiopia, until 2025, shall become the manufacturing hub of Africa, and its population shall achieve middle-income status. All this shall be reached within the framework of a carbon neutral economy.

The country is demonstrating continuous and high GDP growth for over 14 years now. As a result, Ethiopia became one of the world’s fastest growing economies and an impressive investment destination in Africa

Ethiopia’s GDP increased from US$ 65 billion in 2015 to US$ 86 billion in 2018 and is expected to reach US$ 90 billion in 2019. East and Central Africa’s largest economy is expected to reach 7.6 percent GDP growth for the Ethiopian fiscal year 2017/18 (July 8 to July 7) and real GDP growth between 7.8 and 10.0 percent for 2019 to 2023. EIU / GTAI

On the Ethiopian market


Ethiopia is East and Central Africa’s largest importer of food & beverage processing technology and its second largest food market

A unique concept - agrofood Ethiopia covers the entire value chain, from field to fork 

agrofood Ethiopia consists of the three sub-brands agro AgroTech Ethiopiafood + bev tec Ethiopia and food + hospitality Ethiopia.  

agro AgroTech Ethiopia 2019
For the first time fairtrade and DLG German Agricultural Society enter into strategic partnership.  Organisers of the world’s  No. 1 trade shows Agritechnica and Eurotier, DLG is the global leader in professional agritec and animal husbandry trade shows, in the business since 1885.  

food + bev tec Ethiopia 2019
Ethiopia is East and Central Africa’s largest importer of food & beverage processing technology and it invests heavily in its food and beverage industry. The country’s imports of food, beverage and packaging technology increased by 24% in 2017, from 127 million euros to 157 million euros.VDMA 

Double-digit growth is also forecasted for 2018 and 2019.   

food + hospitality Ethiopia 2019
Ethiopia, with its 105 million inhabitants, is East and Central Africa’s second largest food market. Food trade with Ethiopia is a US$ 4.088 billion business, with food imports amounting to $1.889 billion and food exports to US$ 2.199 billion in 2017. WTO

Strong institutional support 

Ethiopian government:           

  • Ministry of Agriculture and Natural Resources
  • Ministry of Industry and Trade
  • Ethiopian Food, Beverage and Pharmaceutical Industry Development Institute   
  • Food Medicine and Health Care Administration and Control Authority of Ethiopia        

Internationally:           

  • adepta French Agrofood Association           
  • DLG German Agricultural Society   
  • Embassies of Germany, France, Italy and Turkey    
  • German Federal Ministry for Food and Agriculture 
  • GIZ German Association for International Cooperation     
  • ITA Italian Trade Agency     
  • NABC Netherlands African Business Council        
  • Turkish Ministry of Trade      
  • Turkish Exporters Assembly  
  • VDMA Food Processing and Packaging Machinery Association

The entire fairtrade team says THANK YOU for a great show!
We all look forward to seeing you again in 2020.