Why exhibit in food + bev tec Ethiopia?


Ethiopia – largest importer of food process and packaging machinery in East and Central Africa

Global players entering the Ethiopian market

East African Bottling S.C (EABSC) started the construction of a new plant in April 2015. The plant is a part of a 500 million US $ investment including three new plants, implementation will be completed by 2020. EABSC produces and bottles beverages including Fanta, Coca-Cola, Sprite, Schweppes, Coke Light and Dasani bottled water. Over the past two years alone, Coca Cola has invested 200 million US $ in Ethiopia. In addition, it plans to invest more than 350 million US $ in the coming three years. It has registered 47pc growth in terms of gross sale for the current year so far, which is the highest growth rate in sales in the Coca Cola franchise and 15pc achievement of last year. The new plant is expected to be inaugurated within 18 months’ time and it will have one production line with a capacity of 15 million cases a year. (Food Business Africa)

Heineken inaugurated its largest factory in Ethiopia with an investment of 110 million euros outside Addis Ababa in January 2015. The factory has a capacity of producing 1.5 million hectoliters a year. The total investment of Heineken in Ethiopia now already stands at more than US $ 400 million.

Other international companies such as Unilever and Nestlé are reportedly on the go. The drinks giant Diageo has already purchased a local brewery.

The US Wal-Mart Stores Inc. is interested in entering the market through its South African subsidiary Massmart Holdings.

For manufacturers of food and packaging machines Ethiopia is a market of the future that is just about to unfold.

Ethiopia – largest importer of food process and packaging machinery in East and Central Africa 

Source: VDMA

This is what they said 2017

Mrs Martina Claus, Head of Market Development Africa, German Engineering Federation (VDMA) - Food Processing & Packaging Machinery Association

Packaged food and beverages form the best-performing industries in Africa, despite the challenges for the economies.

This is especially true for Ethiopia, the country with the second largest population on the African continent. In the last ten years the annual value of food and beverages produced in the country has increased ten times to 2.4 billion Euros in 2015. In the same period the annual imports of machinery for food and beverage processing and packaging from all over the world have nearly quintupled to 90 million Euros. These figures reflect the growing demand for processed and packaged foods and beverages in this country.

This year we again want to present the strengths of German engineering in Ethiopia, together with a delegation of companies, who will be taking part in the first international agrofood & plastpack trade show here in Addis Ababa. This event will give you an excellent opportunity to meet leading manufacturers of machinery for the production and packaging of food and beverages. The German companies are looking forward to intensifying their contacts to and cooperation with the Ethiopian food processing industry.

Ms Marta Rutynowska-Eising (left), Robert Bosch East Africa Ltd - Regional Sales Director:

Sinde 2015 Bosch started actively looking at the Ethiopian market. The Ethiopian market is the fastest growing in East Africa and has a high population.

The level of skills required to operate and maintain the Bosch equipment is low. Machines are built to last long.

Our main target here at agrofood plastpack Ethiopia 2017 is on the one side to meet our leads/contacts in Ethiopia and on the other side to be informed about the latest developments in the Ethiopian industry. Our target industries are flour, coffee, biscuits, confectionery and sugar.

So far we are very satisfied with the quality of our professional visitors.

Mr Saji Kuriakose, Allwin Packaging International Ltd/ Ishida - Managing Director:

Ishida is represented in Ethiopia and East Africa in general through Allwin Packaging International Ltd.
Ishida are the world leaders in the design, manufacture and installation of complete weighing and packing line solutions of the food industry. Ishida offer food manufacturers in East Africa automation solutions ro reduce cost and downtime, increase speeds and efficiencies and enhance pack quality and maximize profits.

The Ethiopian market is important to us because of its fast growth. Our machines are suitable for the Ethiopian products, e.g. coffee, pasta or spices.

Our main target at agrofood plastpack Ethiopia 2017 is to meet the right persons in the snacks, meat and coffee industry.

Yes, we are  very satisfied with our professional visitors.

Mr Adel Kamel, Güntner Middle East FZE - Managing Director:

Our company is a global leader for manufacturing refrigeration and HVAC components. Long-term experience and use of latest technologies ensure high quality standards.

We are active in Ethiopia since three years now. Ethiopia is the biggest livestock country (agriculture, roses). Our products are suitable for this market because they are energy saving, have competitive prices and a high quality (long life time).

Our main target at agrofood plastpack Ethiopia 2017 is to meet new customers, looking for new opportunities and to get a better understanding of the market.

Yes!! We are really satisfied with our visitors.

Mr Peter M.M. Linssen (left), African Bakery Dynamics - Managing Director, Mr Mark Sturmans (middle) Werner & Pfleiderer Bakery Group, Mr Franz Kovacs (right), Werner & Pfleiderer - Area Manager

W & P has been active in the whole of Africa including Ethiopia for many decades already. These activities are now being reinforced by African Bakery Dynamics.

We deliver complete bakery lines for medium and large size bakeries to reduce operational cost, optimize quality and reach a fast ROI.

The main target of our participation at agrofood plastpack Ethiopia is to re-establish contacts and to discuss new projects. Yes, we have reached already a very good volume of contacts here at the show – expectations exceeded by far!

Mr Pascal Saint-Macaire, serac - Area Sales Manager:

The Serac group designs and manufactures packaging solutions for products in bottles and cups.

Our participation at agrofood plastpack Ethiopia provides us a great opportunity to present our technologies and solutions and to learn about Ethiopia.

We participate at the show to discover the potential in Ethiopia. With our participation we are satisfied.


About food + bev tec Ethiopia 2017

Sectors of visitors interest
(multiple responses possible)

Satisfaction rates 2017

  • food + bev tec Ethiopia as a whole: 95%
  • number of visitors: 95%
  • quality of business contacts: 91%
  • business prospects after fair: 82%


Top exhibitors 2017

» adepta
» African Bakery Dynamics
» Allwin Packaging International
» Bosch Packaging Technology
» Decopack
» Diosna
» Global Essbar
» Goma Process Technologies
» Günther
» HTG Industry
» IMPACT Logistics
» Ishida Europe
» Noviy Vek
» OSF
» Otech
» SBG Industry
» Serac
» Serap 
» SMF Maschinenfabrik
» Synerlink
» Target Packaging
» VDMA
» Vibrofloors World Group
» Werner + Pfleiderer Bakerygroup
» ise Team 

Visitor profile

  • Food manufacturers
  • Drink manufacturers
  • Companies active in food or drink packaging

 


Range of exhibits

PROCESS TECHNOLOGY

  • Ingredients and auxiliary materials
  • Bakery technology
  • Confectionery, chocolate and snacks technology
  • Ice cream technology
  • Coffee machines and equipment
  • Kitchen technology
  • Basic food technology
  • Vegetable and fruit technology
  • Beverage technology
  • Pasta technology
  • Delicatessen and convenience food technology 
  • Dairy technology
  • Meat processing technology
  • Fish technology

PACKAGING TECHNOLOGY

  • Packaging machines
  • Packaging materials

AUTOMATION

FOOD SAFETY AND QUALITY MANAGEMENT

REFRIGERATION AND AIR-CONDITIONING TECHNOLOGY

  • Refrigeration installations
  • Ventilation, air conditioning and heating technology

CONVEYING, TRANSPORT AND STORAGE INSTALLATIONS

WATER AND WASTE WATER